Rank Tracking

Rank tracking shows where your keywords rank in search results. Prism checks your tracked keywords on a schedule and saves the results. You find these screens in the Prism sidebar: Google SERP (under Search Rankings), Bing Rankings, Google Play Store, Apple App Store and YouTube Ranking.

All rank tracking screens work the same way:

• A filter bar with your project, Select Brand, Category, Sub Category, a Start Date → End Date range and Reset. Only dates with data can be picked.
• An Overview tab with KPI cards, a Ranking Trend chart and a Group Wise Ranking table.
• A Keywords tab with every tracked keyword, its position and trend.

Google SERP also has SERP Features and SERP Unified tabs. A SERP feature is a special result on the search page, such as a featured snippet or an AI Overview.

Each tracking project, and the keyword list it tracks, is set up in Project settings. Start with Google SERP, then read the guide for each other channel you track. To upload or change keywords, read Keywords and prompt files.